Company Website

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Company Introduction

Phytomeat (Hangzhou) Health Technology Co., Ltd. is a plant protein industry chain food technology company. Its brand new vegetarian food can be eaten. The full line of products is made of soy protein as raw materials, through original biological enzyme coupling technology and online molecular taste technology , To create a "whole piece of plant meat" with the domestic first patent. The new vegetarian food is rooted in Chinese cuisine, with the strategic goal of "creating plant meat more suitable for Chinese people", and advocates the healthy diet concept of "new vegetarian food once a week" to improve the health of the people and become the most trusted brand for consumers. , To be a more assured brand for Chinese people.

Design Drawings

Ingredients List Photograph

Actual Photographs

Launch Date

2022年1月

Target Consumer

对低卡低脂有诉求的25-40岁女性

Weight/Volume per Pack

35g/袋

Price per Item

7.99

Storage requirements

常温储存

Marketing Area

全国

Distribution Channels

线上：淘宝、有赞；线下：盒马等商超、便利店

Product concept, highlights and added value

Delicious snacks are nutritious and fun to taste without burden. Product Highlights: 1. It is close to the crispy taste of potato chips. Unlike traditional potato chips, protein chips are not fried in the whole process, so they have lower calories and are healthier to eat; 2. Plant-based, high-protein, high-fiber, no sucrose, balanced nutrition, no additives, and no burden to eat; 3. Innovative world flavors are more interesting, with more flavors such as mojito flavor (US), taco flavor (Mexico), etc., bringing more interesting experiences to consumers. While enjoying protein chips, they can taste Food flavors from all over the world. Added value: Patented low-glycemic and high-protein raw materials make the products delicious and nutritious.

Please briefly describe how your product communicates with consumers

Plant-based meat products are a very popular diet concept in the market in recent years. The use of plant-based raw materials to replace traditional beef and mutton reduces the burden on the environment, and at the same time allows consumers to eat with more peace of mind. In addition to the taste, young people's concerns about daily snacks are more about health and calorie intake. Therefore, as a snack product that can really take into account the physical burden of consumers, vegetable protein chips came into being. . As a replacement product for potato chips, air protein chips can realize the freedom of potato chips without frying. We help consumers to remove the safety concerns of "fried food". There is no frying during the production process of protein chips, giving consumers a A low-burden snack experience, while protein chips have world flavors, mojito flavors (US), taco flavors (Mexico), curry flavors (India), Tom Yum Kung flavors, and more. In terms of function and taste, new breakthrough points have been found. In the future, protein crisps will be sold on online platforms and offline retail convenience stores, gradually entering the life of young consumers, so that young people no longer have to worry about excessive calorie intake, they can eat freely and boldly!