Company Introduction

SOLAR NURTURE, a food brand with the new food program as the core, provides everyone with the edible energy they need.

Design Drawings

Ingredients List Photograph

Actual Photographs

Launch Date

2019年7月

Target Consumer

18-35岁的女性为主

Weight/Volume per Pack

197.8g

Price per Item

9元/盒

Storage requirements

常温储存

Marketing Area

全国

Distribution Channels

天猫 线下商超

Product concept, highlights and added value

At the beginning of 2019, in order to promote local cuisine and combined with the offline catering environment of the market, we aimed at Nanchang mixed flour, which is a must for Nanchang people, but it has not been popularized in other parts of China. Therefore, the team visited the famous local rice noodle shop in Nanchang for on-the-spot taste. In terms of ensuring the inherent flavor of Nanchang mixed powder, as a result, the popular taste of the public was adjusted, and several rounds of trial eating were carried out within consumers. Finally, Nanchang mixed powder, our current fist product, was launched. Select Jiangxi early rice indica rice. The indica rice is made by mechanical stone mill, and the rice flour is elastic and smooth; Mellow sauce with 9 natural flavors; Choose the best ingredients to make a bowl of authentic Nanchang flavor. The outer box of the package is made of FSC food grade environmental protection paper and printed with soybean oil. It is the result of repeated grinding from the tear design of the outer package, eating method, small colored eggs to the size of the inner box.

Please briefly describe how your product communicates with consumers

As a city with a very low sense of existence, even local people can't help laughing at themselves that it is akalin province. As a brand of Jiangxi, Yangji mountains and fields need to be seen, so the design of each place is extra attentive. From the tear design of the outer package, the eating method, the small colored eggs to the size of the inner box, all these places you can't see are taken into account. We always believe that "young people, correct their attitude and work hard, there will always be good results." Practice this concept with your own attitude, words and deeds, adhere to the promotion of hometown flavor to the world, and let this bowl of distant flavor affect more people's taste buds Journey: visit the local time-honored rice noodle shop in Nanchang to find the most authentic flavor. Rely on its own strong supplier system to find qualified raw materials with high quality and low price. After several rounds of internal and consumer testing, we finally make the flavor that meets the public taste. We adopt the box type, which is relatively slender, with clear lines, and also take into account the placement of offline shelves.