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Company Introduction

Make a Wish is a scale enterprise, focusing on the research and development, production and sales of mid to high -end baked foods. Since the establishment of our company, we always insisted on product innovation, strictly controlled the quality of raw materials, developed healthy flavors, and constantly improved equipment technology.
Our company has our own professional headquarters R & D team, factory R & D team, and also regional R & D team, which are consist of masters who are with over 15 years of international and domestic well-known brand baking experience technology. It has developed a variety of industry explosive products such as the original pure milk shredded bread, zero adding chemical anti-corrosion thick sliced soft toast, original planet moon cake, and freshly baked soft toast, which are very popular with consumers.

Product concept, highlights and added value

（1）Healthy upgrade: Make a Wish have developed a 15 -day fresh short shelf life pure milk shredded bread. In the process of production, five major ingredients are not added, do not add sodium dehydrumidate, calculium chemical anticorrosion, artificial pigmentation, and butter. Which is different with the 60-90 days shelf life adding food additives shredded bread, our bread is more in line with the industry trend of healthy upgrades and meets consumers' diet and healthy product demands;
（2）Raw material upgrade: In order to ensure the taste of shredded bread, and different with other breads on the market.The raw materials of our bread are selected worldwide.,such as the North American wheat flour, New Zealand milk source, French fresh yeast, and Australian imported butter. Do not add any water in the production process, using low temperature fermentation technology, multi -pressure surface technology, make the dough softer, and the shredded bread more delicious.

（3）Experience upgrade: During the consumer research process, we found that many female consumer groups could not eat a whole shredded bread at one time. Due to our bread is made of pure milk, it was easy to become hard without being sealed after opened, which affects the taste. We found the problem, so all our packages are used an independent sealing strip, which is convenient for customers to repeatedly seal and store, improving the customers’ consumption experience.

Product Images

Please briefly describe how your product communicates with consumers

Nowadays, most people pay more attention to a healthy diet. Since the establishment of Make a Wish, it has always adhered to product research, development and innovation, raw materials, and healthy tastes as a breakthrough. From the new era people of healthy reduction-sugar diet concept, focusing on product research, development and innovation. Insisting on selecting the best raw materials globally, make every product well, only launch the market after the products recognized by ourselves ,friends and family.
In terms of the main scenes and crowds, Make a Wish is very suitable for new era people’s diet concept of healthy, sugar reduction . Make a Wish noticed that consumers are very concerned about the ghee and additive in the product taste, so that our product development and upgrading pay more attention to do not add sodium dehydrogenoetate, calcium propyate chemical anticorrosion, artificial pigment, and butter, 15-day fresh short shelf life, making our bread not only fresh but delicious.
In terms of product experience, Make a Wish noticed that most of female consumer groups could not eat whole bread at one time. In order to ensure the taste of our shredded bread, our package uses an independent sealing strip, which is convenient for consumers to repeat the seal after eating, Improving customers’ consumption experience.
At the same time, in order to reach more young people in the new era groups, Make a Wish through social marketing, cooperating with head internet celebrity such as Li Jiaqi, Dongfang Zhenxuan, Xin Xuan, and Making Friends to reach more young groups in the new era.

Product Images

Ingredients List Photograph

Launch Date

2020-9

Target Consumer

The consumer groups represented by delicate mothers and Z generation.

Weight/Volume per Pack

650g

Price per Item

35.9

Storage requirements

常温储存（Normal Temperature Preservation）

Marketing Area

CHINA

Distribution Channels

电商 E-commerce; 大型商场 Shopping Mall; 小型商超和便利店 Supermarket & CVS; 餐饮&酒店 Restaurants & Hotel