Company Website
https://marvelousfoods.com/
Company Introduction
Marvelous Foods aims to cultivate the superstar-power of new proteins to nourish a healthier and more sustainable world.
We do this through developing consumer-focused products and brands that entice joy and inspire better living in the world’s hungriest market.
We’ve chosen to start from plant-based dairy in China, leading with local superstar ingredient: COCONUT. We do our best to make coconut becomes a functional food, because it is an emerging trend, especially in diary, as post-pandemic consumers seek products that bring joy and better living at the same time. Our product lines include yogurt, gelato and electrolytes, cover healthy breakfast, delight brunch, joyful low tea and energic hiking.
Product concept, highlights and added value
Yeyo’s COCO ELECTRO Coconut Electrolyte Concentrate is a superfood crafted with coconut water to provide natural hydration. Using natural coconut water from Southeast Asia as a base, blended with real fruit juice in a scientifically formulated (patent pending) ratio, it delivers natural nutrition and fresh taste. Conveniently packaged in single-serve strips, it's easy to carry. With a liquid texture, it dissolves in water in just 1 second, providing refreshing hydration qualities of coconut water instantly. Each electrolyte pack contains over 400mg of electrolytes, harnessing the natural energy from coconuts for maximum absorption. Packed with 5 essential trace elements (potassium, calcium, phosphorus, sodium, magnesium) found in natural coconut water, it swiftly replenishes energy during exercise or sweating. The citrusy flavor, enriched with Vitamin C and E, is tailored for modern busy lifestyles, enhancing immunity and combating seasonal fatigue. Ideal for various scenarios, whether it's a refreshing break during work/travel, an energy boost for outdoor/fitness activities, or a post-meal drink to ease digestion and even cures hangovers.
Product Images
Please briefly describe how your product communicates with consumers
Yeyo embraces an innovative approach to product development by co-creating its latest Coco Electro offering with its target market. In collaboration with renowned sports brands like Supermonkey and Nike, Yeyo engages in community taste testing sessions, where the product undergoes rigorous evaluation by the very individuals it aims to serve. This unique partnership not only ensures the formulation aligns with the preferences and needs of active consumers but also allows for real-time feedback integration. By involving the community and partnering with esteemed sports brands, Yeyo fosters a dynamic synergy that leads to a product truly tailored to the tastes and requirements of those who value both wellness and flavor in their active lifestyles.
Product Images
Ingredients List Photograph
Launch Date
2023-6
Target Consumer
super girl who care health and earth.
Weight/Volume per Pack
20g
Price per Item
5
Storage requirements
常温储存（Normal Temperature Preservation）
Marketing Area
中国全国
Distribution Channels
电商 E-commerce; 小型商超和便利店 Supermarket & CVS; 杂货店 Grocery; 其他销售渠道 健身房