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Swisse me Calcium Citrate Vitamin D Gummy

Food | Functional Food (Non-capsule)

Swisse

Company Website

https://swisse.com.cn/

Company Introduction

Swisse is a global nutrition brand with 50 years heritage. We are dedicated to make people in the world heathier and happier. Swisse has been consistently ranked No.1 in online sales in the nutrition industry for many years, and maintains a leading advantage in multiple categories such as oral beauty, bone and joint, liver detoxification, cardiovascular and cerebrovascular diseases.
At the same time, Swisse Plus, a high-end nutrition brand under its umbrella, has maintained high triple digit growth and is committed to building China's No.1 high-end nutrition brand.

Product concept, highlights and added value

Swisse Me calcium citrate and vitamin D gummy, retort selected Swisse calcium tablets with the same organic calcium citrate, easy calcium supplement less "belly" load, mild and good absorption; Special addition of gold calcium CP-VD3, better promote calcium absorption. Swisse me unified style design on the packaging, highlighting the brand personality, has a strong packaging recognition, the use of 3 capsules in a bag, easy to meet the carrying and social scene, supplement 1 bag of calcium jelly every day, you can fill the daily calcium gap in the diet. Sour coconut milk flavor of soft candy, light coconut, sweet and sour delicious, especially for people who do not like to eat calcium tablets and liquid calcium, unique novel taste, so that you enjoy delicious at the same time, but also have good benefit for strong bones.

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Please briefly describe how your product communicates with consumers

The Chinese Nutrition Society recommends a daily calcium intake of 800mg for adults, but 96.6% of Chinese residents' daily calcium intake is less than half of the average requirement! Teenagers, pregnant women, middle-aged and elderly people and other special groups need calcium supplements. It is difficult enough to eat enough calcium, daily habits such as sedentary, coffee, smoking and drinking are also easy to lead to the loss of calcium in the body, so it is necessary to properly supplement calcium, it is recommended to choose the second generation calcium citrate, easier to absorb than calcium carbonate, not easy to cause bloating problems; At the same time, supplementing with VD can help calcium be better absorbed and help maintain bone health. But if you feel that calcium tablets are too big to swallow, calcium gummies are also a good choice, Swisse Me calcium citrate vitamin D gummies, unique novel taste, so that you can enjoy delicious at the same time, but also have strong bones.

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