Company Website

https://www.siriopharma.com/

Company Introduction

Sirio Pharma is a globally renowned contract research and manufacturing organization for nutritional health foods. The company focuses on providing full-chain solutions to industry clients, including basic research, product development, manufacturing, packaging, logistics, and marketing support. With seven production bases and five R&D centers strategically located around the world, Sirio Pharma has established an efficient and collaborative global R&D and manufacturing network. The company possesses the capability to produce a wide range of dosage forms, including gummies, soft capsules, beverages, hard capsules, tablets, and powders. Sirio Pharma has been granted 75 invention patents globally and has earned the trust of over 400 clients in more than 50 countries and regions

Product concept, highlights and added value

"The upgraded LifeBitesTM Gel Tablet of Sirio is here! Its advantages are mainly concentrated in the following aspects:
1. Formula upgrade: In addition to pure DHA algae oil, it is also formulated with lutein ester, protecting eye and brain health together. Just one capsule a day can meet the daily needs of children;
2. New human absorption test: Sirio conducted a joint test with a top-tier domestic hospital, with two groups of subjects taking the LifeBitesTM Gel Tablet soft capsule product and ordinary DHA soft capsules respectively. The results showed that the human body's absorption rate of DHA in was three times that of ordinary soft capsules;
3. Patent support: is born to carry oily nutrients. It uses micron emulsification technology to emulsify the oil into uniformly dispersed small particles, making it easier for the body to absorb;
4. Jelly texture without fishy smell: This product has a jelly texture and a strong fruit fragrance. Whether it is pregnant women who are sensitive to smell, children who prioritize taste, or elderly people who have actual difficulties in swallowing and chewing, meeting their needs in terms of taste and texture, thereby bringing better brand loyalty and repeat purchase rates；
5. Individual blister packaging, convenient and anti-oxidation: DHA is sensitive to oxygen, light, and heat and easily oxidizes. However, this product uses single-serving tear-off blister packaging, independent packaging, clean and hygienic, nutrients are less likely to be lost. It is convenient to tear open and not sticky, can be taken individually, and is convenient for sharing."

Product Images

Please briefly describe how your product communicates with consumers

"At present, most of the oil supplements such as fish oil or algae oil on the market are often in soft capsules or similar forms. In order to ensure the amount of addition, it is necessary to increase the size of the dosage form to a certain extent, which will lead to difficult swallowing for smaller children and the elderly. In addition, there are two kinds of soft capsule products on the market, most of which are traditional swallowing forms, which are poor for people with swallowing difficulties.
Some products are also presented in the form of chewing, most of the oil of such products is not emulsified and homogenized, and when the shell breaks, it is accompanied by the explosion of algae oil/fish oil, which is filled in the mouth, and the greasy feeling is obvious, and the eating experience is low, which reduces the purchase desire and the re-purchase rate. At the same time, due to the depletion of Marine resources and environmental pollution, consumers are more inclined to the safety and sustainability of algal oil products than fish oil. On the basis of fully considering the above consumption pain points, Sirio launched the ""DHA Algal Oil & Lutein Esters LifeBitesTM Gel Tablet"". The upgraded product boasts a jelly texture, patent-backed innovative formulation, and a balance of scientific and fun elements, while also supplementing DHA and lutein to protect children's eye and brain health."

Product Images

Ingredients List Photograph

Launch Date

2024-8

Target Consumer

Children and adolescents requiring DHA & Lutein supplementation

Weight/Volume per Pack

1.5g/粒*32粒/盒

Price per Item

189元/盒

Storage requirements

常温储存（Normal Temperature Preservation）

Marketing Area

Chinese mainland

Distribution Channels

电商 E-commerce; 大型商场 Shopping Mall

Market Performance

Secreted infomation.