Company Website

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Company Introduction

Geben Health is a new generation of light meal and meal replacement brand in China, targeting young people who focus on health management. The brand specializes in low-calorie snacks, coffee beverages, protein-rich meats, and other meal replacement foods. Aimed at health-conscious young consumers, Geben Health strives to provide a simpler, more balanced, and moderate eating experience using higher-quality ingredients and healthier processing methods, so that everyone who loves life can enjoy a healthy lifestyle.

Product concept, highlights and added value

1. A New High-Quality Mochi Snack Flavor: The combination of whole wheat mochi and meat floss filling is a match made in heaven. The whole wheat mochi base, paired with sweet taro paste and seaweed meat floss, offers a truly satisfying experience with every bite. The sweet flavor of the taro and the savory taste of the seaweed meat floss intertwine, creating an indescribably delicious experience. The soft, chewy texture of the mochi itself makes it even more irresistible, as if you’re floating on a cloud, savoring ultimate softness and freshness.

2. Healthier Formula: Moving away from traditional high-sugar, high-oil recipes, this snack uses 100% whole wheat flour and features a specially crafted seaweed meat floss with no added cane sugar. The combination of whole wheat flour and konjac flour not only makes the snack healthier but also provides a strong sense of satiety, allowing you to enjoy the flavor while keeping your figure in check.

3. Handcrafted with Care: Every piece of mochi is made with the artisan’s dedication and attention to detail. The addition of imported Anchor butter and New Zealand full-fat milk powder enhances the rich buttery flavor and smooth texture of the mochi. The sugar-free taro paste filling, made from fragrant Liyu taro, adds the finishing touch, making each bite layered with depth and satisfaction.

4. Exclusive Sugar-Reducing Formula: We’ve specially developed a sugar-reducing formula with natural ingredients such as mulberry leaf extract (to stabilize post-meal blood sugar), white kidney bean extract (to block 66% of starch), and oligo-isomaltose (providing sweetness with a light load). This allows you to enjoy the delicious taste while effectively controlling sugar intake, ensuring both health and flavor.

5. Convenient and Fresh Packaging: The mochi comes in individual aluminum foil packaging, making it easy to carry and share while also helping to control calorie intake. This packaging ensures that the soft and fresh texture of the mochi is preserved, allowing you to enjoy the best flavor at any time.

This high-quality, visually appealing whole wheat stuffed mochi snack, with its rich filling and soft, fragrant texture, offers a perfect blend of whole wheat mochi, taro paste, and meat floss that surpasses expectations, bringing an unparalleled sense of relaxation. It is truly a refreshing addition to the snack world.

Product Images

Please briefly describe how your product communicates with consumers

As public awareness of health continues to deepen, Geben has focused on uncovering consumer preferences and diverse demands throughout the product development journey. These key elements are integrated into the development process to ensure that each product establishes a strong emotional resonance with consumers.

The stuffed mochi balls, with their unique and innovative concept, perfectly blend health-conscious ideas with the craving-satisfying needs of snacks, making them a new favorite in the healthy meal replacement sector.
In the office, they are a delightful addition to afternoon tea, providing a moment of relief and satisfaction amid the busy workday. While traveling, they become a compact and portable tasty companion, ready to replenish your energy and add fun to your journey. When you're enjoying a binge-worthy TV show at home, they are the perfect snack partner, allowing you to indulge in a sensory feast while savoring each bite. These mochi balls satisfy your snack cravings in all situations, offering a delightful experience and making them a treasure choice for snack lovers.

The rich and full filling provides consumers with a satisfying, indulgent experience with every bite, celebrating both delicious taste and health. It easily captures the hearts of a wide range of food enthusiasts, successfully establishing an attractive product image in the healthy food sector.

For marketing, we leverage the broad reach and fan base of top influencers to rapidly spread the newly defined product to a massive consumer group. This helps lead consumer trends and opens up new pathways and opportunities for successful product marketing.

Product Images

Ingredients List Photograph

Launch Date

2024-10

Target Consumer

25 to 30 years old, knowledgeable, healthy eating conscious young people.

Weight/Volume per Pack

65g

Price per Item

19.9元/5袋/箱

Storage requirements

常温储存（Normal Temperature Preservation）

Marketing Area

China's entire mainland region.

Distribution Channels

电商 E-commerce