Company Website

http://www.3songshu.com

Company Introduction

Three Squirrels Inc. was founded in Wuhu, Anhui in 2012 and is known as the "first share of national snacks". It quickly gained prominence on Tmall at the beginning of its establishment. After going public, it transformed in response to environmental changes. Its business focuses on various snacks and has also incubated the infant and child food brand "Xiaolu Lanlan". It has constructed a unique brand culture with the squirrel image and adopted omni-channel marketing. It has led in nut sales for many consecutive years and has accumulated sales of over 54 billion. In 2023, the company clearly defined the "high-end cost-effectiveness" strategy, adhered to the supply chain reform led by high-quality channels, and won praise from Xinhua News Agency and many other honors in the industry.

Product concept, highlights and added value

Pure Meat Source, a Quality Choice

We carefully select the meat sources. Whether through imported channels, or professional captive breeding, free - range breeding, or agricultural production feeding, we ensure the reliability of the source. We select Grade A large chicken feet from white - feather chickens, with each approximately 50g, following the high - quality 60 - 40 standard. Common Grade B or unbranded chicken feet on the market are mostly flowered, damaged, or black - clawed. They are bleached with hydrogen peroxide, not only having a soft and soaked texture, but also having seriously exceeded E. coli levels. We firmly resist illegal soaking and reject chicken feet with a soft texture and abnormally enlarged colors.

Quality Differences, Clearly Distinguished

Grade A chicken feet represent the pinnacle of quality, with no blood stasis, no foot nails, and an extremely low broken - claw rate. In contrast, Grade B chicken feet vary in size, often have blood stasis, and have prominent problems such as foot nails and broken claws, with their quality far inferior.

Strong Strength, Industry Leadership

We have joined hands with partners who have been deeply engaged in the production of chicken feet and duck feet for over twenty years, with an annual output value exceeding one billion yuan. We hold six patents for boneless chicken feet. As the primary drafter, we jointly formulate industry group standards with other well - known institutions, leading the development trend of the industry. We are the first in the industry to adopt the bio - fermentation technology, successfully overcoming the problems of flavor integration and microbial control.

Exquisite Craftsmanship, Unique Flavor

The core process is lactic acid fermentation, allowing the acidity to naturally penetrate, bringing a soft taste similar to that of fermented vegetables, rather than relying on a large amount of acidulants. The exclusive formula is customized and developed by the Future Food Research Institute of Jiangnan University, with an excellent flavor. The boning process is carried out manually by factory production line workers, not by outsourced散户, fully guaranteeing the stability of quality.

Convenient Packaging, Enjoy Deliciousness

We adopt a user - friendly canned design, equipped with gloves for convenient consumption. Whether you're watching TV at home, having a picnic outdoors, or taking a break in the office, you can open and enjoy the deliciousness at any time, enjoying both convenience and flavor.

Product Images

Please briefly describe how your product communicates with consumers

Meet Consumer Needs, Create an Ultimate Boneless Chicken Feet Experience

Quality First, a Safe Choice

Modern consumers pay great attention to food safety and pursue high - quality ingredients. We carefully select the meat sources. Whether through imported channels, or professional captive breeding, free - range breeding, or agricultural production feeding, we ensure the reliability of the source. We choose large Grade A chicken feet from white - feather chickens, each weighing about 50g, following the high - quality 6040 standard. We firmly resist illegal soaking and reject inferior products like common Grade B or unbranded chicken feet on the market, which are bleached with hydrogen peroxide, have a soft texture, and exceed the standard of E. coli.

Exquisite Details, Reflecting Taste

Consumers who pay attention to details and pursue quality differences can immediately see the excellence of our Grade A chicken feet. Without blood stasis, foot nails, and with an extremely low broken - claw rate, compared with Grade B chicken feet that vary in size, often have blood stasis, and have prominent problems of foot nails and broken claws, the difference is obvious. This meets consumers' pursuit of high - end taste.

Strength Witnessed, Leading the Trend

Informed consumers who pursue the cutting - edge tend to favor brands with strength and innovation. We cooperate with partners who have been deeply engaged in the production of chicken feet and duck feet for over twenty years, with an annual output value exceeding one billion yuan. Holding six patents, as the primary drafter participating in formulating industry group standards, and being the first to introduce the bio - fermentation technology, we meet consumers' demands for brand strength and leadership.

Unique Flavor, Meticulously Prepared

Consumers who seek a unique taste will be fond of our lactic acid fermentation process. The naturally integrated acidity brings a soft taste similar to that of fermented vegetables. Coupled with the exclusive formula customized and developed by the Future Food Research Institute of Jiangnan University, the flavor is excellent. Manual boning ensures stable quality, catering to consumers' pursuit of the ultimate flavor.

Convenient Packaging, Enjoying Deliciousness

For consumers with a fast - paced life who pursue convenience, they will love our user - friendly canned design, equipped with gloves. Whether watching TV at home, having a picnic outdoors, or taking a break in the office...

Product Images

Ingredients List Photograph

Launch Date

2023-10

Target Consumer

Lovers of boneless chicken feet, aged 18 - 35, both male and female

Weight/Volume per Pack

1000g

Price per Item

39.9元/罐

Storage requirements

冷冻（-18℃）

Marketing Area

all over China

Distribution Channels

电商 E-commerce

Market Performance

无