Company Website

https://shop188666069.taobao.com/

Product concept, highlights and added value

Meixianshuo Jasmine Broken Strings Milk Tea, DIY Bestseller with Water: 0 Creamer, 0 Trans Fat, Lower Calories, and Healthier. Every sip is a comforting balance of rich creaminess and refreshing sweetness that lingers pleasantly. 1.【Pure Cow’s Milk, Rich and Creamy without Being Bland】Made with 100% imported New Zealand cow’s milk, containing up to 43.5% milk powder. The result is an authentic, sweet aroma that lingers with every sip. Quality milk creates exceptional milk tea. 2.【A trusted brand for healthy instant drinks】Crafted from carefully selected jasmine flowers from Hengxian, Guangxi, with a delicate aroma that blends harmoniously with Zhejiang green tea. Through precise proportions and a secret brewing process, the fresh taste of green tea merges with the floral richness of jasmine for a pure, layered flavor and a long-lasting aftertaste. 3.【Guilt-Free, No Creamer, 0 Trans Fat】Made with imported New Zealand cow’s milk, free from creamers, with 0 trans fat. Each cup contains just about 125 calories, and less than an apple. Low-calorie and healthy, perfect for everyday indulgence. 4.【Simple and Clean, Pure Ingredients You Can Trust】: No creamers, artificial flavors, colorings, or preservatives. A straightforward ingredient list for a worry-free, delicious drink. Enjoy it every day without guilt. 5.【Deliciously Authentic, shake with Ice for That Store-Bought Taste】Whether you’re at home, in the office, or on the go, all you need is a cup of water to recreate the signature store-bought milk tea experience. Works with hot or cold water, just add ice and shake it up to replicate the store’s classic iced medium-size milk tea with three parts sweetness. Richly creamy, refreshingly sweet, and perfectly balanced!

Product Images

Please briefly describe how your product communicates with consumers

Meixianshuo is a premium healthy instant beverage brand that focuses on the demand for “recreating store-quality milk tea, no waiting required.” It has developed a signature series of premium milk teas with wholesome and guilt-free indulgence. This Jasmine Broken Strings Milk Tea is crafted with the core concept of “Three Reals and Four Zeros”: Real Milk / Real Tea / Real Taste, and Zero Trans Fat / Zero Artificial Flavors / Zero Artificial Colors / Zero Preservatives. It pioneers the convenience of cold-brew milk tea, just add water, shake for 3 seconds, and enjoy the store-level flavor of the classic “Bo Ya’s Broken Strings” milk tea. Committed to a minimalist ingredient philosophy, Meixianshuo offers original low-sugar, low-calorie milk tea without additives. Delicious yet lighter, for a healthier indulgence.The Jasmine Broken Strings Milk Tea has sold over 5 million cups since its launch.

Product Images

Ingredients List Photograph

Launch Date

2024-7

Target Consumer

For 25-40-year-old urban professionals and sophisticated moms in first and second-tier cities who love milk tea but worry about weight, here’s a healthy, tasty, and low-calorie new option for you.

Weight/Volume per Pack

210g（30g*7）

Price per Item

69元

Storage requirements

常温储存（Normal Temperature Preservation）

Marketing Area

Across the China

Distribution Channels

电商 E-commerce; 大型商场 Shopping Mall; 小型商超和便利店 Supermarket & CVS; 杂货店 Grocery

Market Performance

The Jasmine Broken Strings Milk Tea has sold over 5 million cups since its launch.