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Company Introduction
Tong Han Chun Tang Chinese Medicine Store was founded in the 48th year of Emperor Qianlong's reign in Qing Dynasty (AD 1783), and is one of the oldest and longest-established century-old brands in Shanghai's traditional Chinese medicine industry. For 241 years, Tong Han Chun Tang has always adhered to its original quality mission, adhering to the 16-character motto of "honesty to all consumers, harmony in the middle, consistent innovation and creation, dignified and imposing image" and traditional Chinese medicine concept of "authentic herbs and ancient method of processing". We advocate healthy lifestyle of "Replace medicine with nourishment, prioritize recuperation" and have been awarded ‘China Famous Brand’, ‘China Time-honored Brand’ and ‘Shanghia Famous Trademark’ etc.
Product concept, highlights and added value
"Rat race" has become a normal part of work and life, and relieving fatigue and energy deficiency has become a health demand for many consumers. From the perspective of traditional Chinese medicine, insufficient qi and blood is the main cause of fatigue, and supplementing qi and blood can primarily relieve fatigue and enhance energy. Scientific formulation, good taste, and physiological effects are all important aspects in developing Chinese traditional health products, and it is difficult to achieve “all of them".
Tong Han Chun Tang has teamed up with Shanghai University of Traditional Chinese Medicine to select classic formulations for nourishing qi and blood from ancient formulations, combining traditional Chinese medicine theory and characteristics of medicine food homology ingredients, and focusing on efficacy and taste. Han Chun Zai Zao Ginseng Concentrate inherits the action mechanism of original formulation, replaces the drugs in original formulation with medicine food homology ingredients, and uses genuine original materials as the basis of efficacy. Scientific dosage makes efficacy and taste reach the best balance.
In order to fully utilize raw materials, they are processed through eight traditional steps, which make nutrients to be fully dissolved and concentrated to enhance richness. Through this process, the medicinal properties of various ingredients are fully adjusted, and dryness is reduced. Han Chun Zai Zao Ginseng Concentrate is the essence of raw materials, with 3000mg of ginseng and 41.3mg of ginsenosides per 10g, as well as 35 Goji berry, 2 pieces of Polygonatum, and 1 piece of Dendrobium.
Clean lable and original flavor are important principles in developing Han Chun Zai Zao Ginseng Concentrate. The product contains only essence of genuine original raw materials, without any food additives, such as preservatives, fragrance, coloring, or thickeners, etc. We adhere to the mission of genuine materials, genuine flavors, and genuine experiences to guard the first line of products for consumers.
Innovation in ancient formulation and scientific dosage make Han Chun Zai Zao Ginseng Concentrate to be an innovative product that combines taste and texture, and perfectly blends tradition and modernity.
Product Images
Please briefly describe how your product communicates with consumers
Modern people always feel fatigue and lack of energy due to work overtime, stay up late, etc. Excessive physical burden can lead to weakness of Qi and blood circulation and excessive consumption of Qi and blood. Deficiency of Qi and blood will manifest as fatigue and poor mental state. With the rise of health awareness, traditional Chinese health philosophy is becoming more popular, and products of medicine food homology ingredients are increasingly sought after by consumers. Energy drinks are one of the commonly used solutions to relieve fatigue, but 67.5% of teenagers believe that energy drinks are not good for health. Coffee is common drink for office workers to relieve fatigue and boost energy, but coffee works by depleting energy. It is not a suitable solution for relieving fatigue long-termly. Han Chun Zai Zao Ginseng Concentrate draws on the classic formulation of ‘Da Bu Yuan Jian Tang’ from ‘Jing Yue Quan Shu’, a classic medical book, and uses ginseng, dendrobium and other precious tonifying ingredients. Combining medicine food homology ingredients in scientific way and dosage, Han Chun Zai Zao Ginseng Concentrate supplement Qi and blood so as to help energy recovery primarily. It’s friendly to relieve fatigue for long-term use.
Han Chun Zai Zao Ginseng Concentrate only uses genuine original medicine food homology ingredients and does not contain any food additives. It provides original flavor and taste, and replenish vitality with natural components. Since ginseng is a little bitter, sweet-tasting ingredients such as Licorice andGogi berry are used for balancing bitterness and enhancing synergistic effects by tonifying kidney and spleen. Sensitive constitution individuals may experience heatiness when taking ginseng for a long time, so some balanced ingredients,such as Polygonatum, are used for enhancing synergistic effects and alleviating heatiness symptom.Han Chun Zai Zao Ginseng Concentrate has been experimentally verified to improve physical endurance by 16% and increase ATP levels in skeletal muscle by 40% after 14 days, without any side effects. Portability is the basis of daily use, so that we choose 10g for one packaging, so as to be suitable for travel.
Product Images
Ingredients List Photograph
Launch Date
2024-8
Target Consumer
The people who feel tired, often stay up late，often work overtime, or need energy boost
Weight/Volume per Pack
300克（10克×30）
Price per Item
398元
Storage requirements
常温储存（Normal Temperature Preservation）
Marketing Area
Chinese mainland
Distribution Channels
电商 E-commerce; 大型商场 Shopping Mall; 小型商超和便利店 Supermarket & CVS
Market Performance
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