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Company Introduction

Shenzhen Pinghe Pharmaceutical Technology is a technology-based enterprise that inherits the health culture of balancing qi and blood, nourishing and regulating, and combines modern environment and technology to develop modern nourishing products, creating health and delivering pleasure.

Product concept, highlights and added value

The 2023 White Paper on Healthy Sleep in China shows that over 300 million people in China suffer from sleep disorders, including insufficient sleep time, difficulty falling asleep, easy waking up, and fatigue after waking up. At present, oral products in the market are divided into three categories: melatonin, sleeping pills, and traditional Chinese medicine. It often causes a lot of side effects such as drug resistance, addiction, and drowsiness after taking it, and the efficacy is not obvious or long-lasting, which makes the sleep disorder population suffer greatly. This product innovatively solves the above pain points of the sleep disorder group from the following aspects:
Concept innovation: Combining the underlying concepts of traditional Chinese medicine with contemporary living environments, Pinghe Medical Technology takes the concept of "qi and blood balance" as its source, starting from the interaction between the overall qi and blood of the human body and the autonomic nervous system, to quickly and comprehensively regulate the sleep disorders caused by complex conditions such as excessive and low qi and blood, and break away from the misconception of the public simply "supplementing qi and blood".
Formula innovation: Traditional Chinese medicine mostly follows the dialectical logic of one person, one disease, and one prescription. We combine the strengths of traditional Chinese and Western medicine, select natural herbal plants such as sour jujube kernels, ginseng, astragalus, and lily, and scientifically combine them in a compound form to comprehensively and quickly balance the circulation of qi and blood from six root causes: heart, liver, spleen, lungs, kidneys, and autonomic nerves. The product maximizes its efficacy and acts on a wider range of people with sleep disorders.
Technological innovation: In order to achieve drug efficacy, the processing requirements of traditional Chinese medicine are quite high, and due to different constitutions, the absorption degree of drugs varies, resulting in the same formula and symptoms, but the effects differ greatly. Pinghe Pharmaceutical uses unique technology and modern equipment to extract herbal essence to eliminate the difference in efficacy caused by different processing operations. At the same time, it uses modern peptide technology to refine molecules to maximize the direct effect of herbal essence on the human body, thus greatly improving the effectiveness of the product to a wider range of people.
Innovative effect: 1. Significant improvement in sleep quality within 1-6 days. 2. No side effects. 3. No addiction, no drug resistance. 4. The entrance produces saliva, comfortable and odorless.

Product Images

Please briefly describe how your product communicates with consumers

Pain points:
Patients with sleep disorders often struggle to get a good night's sleep, enduring the side effects of drug resistance and dependence from numerous products. They may even have to accept the slow or ineffective efficacy, poor physical sensation, or even no sensation of many products in their repeated attempts, resulting in a contradictory attitude of both necessity and distrust.
Opportunity point:
In the vast sleep market, based on the principles of effectiveness and no side effects, and anchored by traditional Chinese medicine theory, we aim to enhance product experience, accelerate efficacy presentation, overcome trust barriers, and establish consumer loyalty.
Theoretical anchor point:
Shenzhen Pinghe Pharmaceutical Technology has researched ancient books and formulas, and found the theoretical basis, practical cases, and prescription prescriptions for effectively treating sleep disorders by "regulating organs and balancing qi and blood" from the treasure trove of traditional Chinese medicine health wisdom. In the context of the same origin of medicine and food and modern life, combined with the underlying concepts and unique techniques of traditional Chinese medicine and modern technology, they have developed the "Suanzaoren Shenqi Yin" that balances qi and blood and effectively helps sleep.
Functional basis:
In response to complex disorders such as excessive and low Qi and blood circulation, we have identified the greatest commonality among patients with sleep disorders. We have developed a complex formula called "Suanzaoren Shenqi Yin" by exploring proven ancient formulas and combining modern techniques. This formula can quickly restore the balance of Qi and blood circulation and effectively target a wider range of sleep disorders.
The demand for effectiveness - the scientific combination and unique production process of sour jujube kernel, Codonopsis pilosula, Astragalus membranaceus, and Lily, which acts on the six major roots of the heart, liver, spleen, lungs, kidneys, and autonomic nervous system, quickly balancing qi and blood and improving sleep quality.
Efficiency appeal - Enhance product experience and efficacy performance, generate fluid and vitality within 1 minute of entry, and sleep soundly for 1-6 days.
Side effect demand - medicinal and edible, pure herbal drink, 0 additives, 0 pigments, 0 preservatives, 0 fats, 0 sucrose.
Visual appeal - using balance as the design language, packaging design with Chinese cultural style, and the use of gray brown dual color after processing Chinese red and herbal plants, conveying the cultural roots of harmony and balance.

Product Images

Ingredients List Photograph

Launch Date

2024-12

Target Consumer

Non pathological or organic sleep disorders caused by factors such as emotions, stress, psychology, anxiety, and environment.

Weight/Volume per Pack

30ml*7袋

Price per Item

286元/盒

Storage requirements

常温储存（Normal Temperature Preservation）

Marketing Area

Within China

Distribution Channels

电商 E-commerce; 其他销售渠道 朋友圈

Market Performance

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