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Product concept, highlights and added value
① Double Chili Bomb: Comes with a large sachet of deep-fried dried chilies, teaming up with the original chili oil for a layered, explosive heat.
② Instant Fiery Bliss: Extra-spicy wide rice noodles cook in just 1 minute – as quick as instant noodles! Their authentic rice aroma, soft and chewy texture trigger a dopamine rush for the ultimate comforting happiness.
③ The Soul of Street Food: Includes scallion oil, the essential topping that makes every bite aromatic. One taste instantly transports you to the vibrant night stalls of Liuzhou!
④ Rich & Complex Broth: The soup base is brewed for hours with river snails and pork bones, creating a spicy, tangy, and incredibly savory flavor with remarkable depth.
⑤ Loaded with 9 Toppings: Packed with 9 generous ingredient sachets for maximum satisfaction! It's all here – scallion oil, sour bamboo shoots, pickled long beans, wood ear mushrooms, dried radish, peanuts, and fried tofu skin – just like you'd get in a restaurant.
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Please briefly describe how your product communicates with consumers
We hope all spice lovers can find their ultimate favorite here! This "MOGUILA" Luosifen is a must-try for every chilihead. Why? Because it delivers an exhilarating heat – it's not just about the spice, it's about the pure bliss that comes with it!
The spiciness of this Luosifen is off the charts. The first bite had me gulping down water, yet it was so irresistibly delicious that I immediately bought more after finishing one bag. Each bag comes with a whopping 9 topping sachets – I just love that generous, fully-loaded feeling. And the fresh rice noodles cook in just 1 minute!
It includes additional ingredients like dried chilies and scallion oil that you won't find in other brands, making the broth incredibly rich and aromatic. The scallion oil especially replicates the authentic taste of restaurant-style Luosifen. This bowl is seriously spicy – it feels like my lips are on fire! But with every slurp of noodles paired with the toppings, it's an incredibly satisfying and addictive experience.
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Ingredients List Photograph
Launch Date
2025-5
Target Consumer
Lovers of Spicy Fast Food 、Gen Z、Rising Professionals、Discerning Mothers、Youth from Tier 3/4 Cities
Weight/Volume per Pack
400g
Price per Item
11.9/袋
Storage requirements
常温储存（Normal Temperature Preservation）
Marketing Area
Mainland China
Distribution Channels
电商 E-commerce; 大型商场 Shopping Mall; 小型商超和便利店 Supermarket & CVS; 杂货店 Grocery