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中
Gallery Frozen Strawberry Red Guava Complex Juice
Frozen Strawberry Red Guava Complex Juice
Technology Implementation
Tianye Innovation Corporation

Company Website

http://www.tygfny.cn/product/6/

Company Introduction

Tianye Innovation Corporation (stock code: 920023) was established in 2007, with its headquarters located in Beihai, Guangxi. It is a leading agricultural industrialization enterprise integrating the cultivation, processing and sales of fruits and vegetables. The company was listed on the Beijing Stock Exchange in February 2023.
Currently, Fieldshare has production bases in Guangxi, Hainan, Hubei and Sichuan, offering a wide range of products including frozen juice, concentrated juice, fruit pulp jam and quick-frozen fruits and vegetables. Relying on the abundant domestic fruit and vegetable resources and the advantages of production areas, it ensures the freshness of its products.
The company has established stable partnerships with many tea drink, catering and food and beverage enterprises. Through a full industrial chain operation model, it provides one-stop services from product research and development to application design for its customers.

Launch Date

2026-3

Weight/Volume per Pack

950ml/瓶

Storage requirements

冷冻(-18℃)

Background and basic information of the product

产品研发背景:当前茶饮行业面临同质化竞争与创新瓶颈。消费者对饮品的需求已从风味转向“风味+精准功能”。
核心解决方案:为应对行业痛点,田野股份推出 “冷冻草莓红芭乐烟酰胺复合汁”,致力于提供“精准功能型原料”解决方案,帮助客户从原料端实现产品差异化与运营提效。
产品核心优势:1. 精准功能,原料内置。原料中已精准添加食品级烟酰胺,每批次含量稳定,确保终端饮品具备明确且一致的美肤功能属性,无需门店二次复配,真正实现“原料即功能”;2. 简化流程,提升效率。功能成分已均匀融合于果汁中,使用时可作为常规果汁原料直接应用,省去称量、混合等步骤,大幅提升出杯效率与操作标准化程度。3. 风味与功能兼具,降低研发门槛。以草莓+红芭乐经典风味组合为基础,搭配具有广泛认知度的烟酰胺成分,使客户能快速开发出具有市场差异化的“美容茶饮”,降低研发周期与推广成本。本品定位为 “精准功能型茶饮原料”,致力于帮助茶饮品牌以更高效率、更低成本实现产品功能化升级,突破同质化竞争格局。

Product Images

Please briefly describe the key innovations of your product and provide evidence of its value from all dimensions

本产品开创“精准功能型茶饮原料”新范式,将护肤级烟酰胺融入冷冻果汁体系,实现“功能内置、操作简化”,推动茶饮行业从风味竞争迈向精准功能竞争新阶段。
全维度价值依据:本产品构建了从原料创新、工艺适配到效率提升的完整价值体系,是具备明确功能标签、稳定出品效率与市场竞争差异化的系统解决方案,实现商业效益与产业升级的双重赋能。
健康价值依据:草莓与红芭乐富含天然维生素C与抗氧化物质,协同烟酰胺形成“天然果力+科学配比”的内调美容方案,提供由内而外的健康价值支撑。
市场价值-精准定位:精准切入“美容+茶饮”细分赛道,以“原料即功能”构建差异化壁垒,助力品牌在同质化市场中建立高价值产品线。
茶饮客户价值依据:1.效率提升:功能成分预先融合,无需门店复配,显著提高出杯速度与标准化水平。2.成本优化:提供一体化解决方案,降低研发投入与新品开发周期。3.差异化构建:通过原料创新实现产品功能化升级,强化茶饮品牌竞争力。
社会价值依据:推动茶饮产业向健康化、功能化方向发展,倡导“以内养外”的美学理念;同时提升水果深加工产业链附加值,促进农业与食品工业协同升级。

Product Images

Please briefly describe the product's application areas

目标应用市场:各大茶饮、餐饮等国内一线连锁品牌,饮品企业、代工等。

这些目标市场具有庞大且稳定的消费群体,能够为产品提供广阔的销售渠道和可观的销量预期。对于茶饮连锁品牌而言,他们注重产品的品质和独特口感,我们的产品可以为其在茶饮的调配和创新上提供有力支持,打造出更具特色的茶饮产品,吸引更多消费者。餐饮连锁品牌也有对饮品的需求,无论是搭配餐食的特色饮品,还是作为餐后的饮品,我们的产品都能满足多样化的需求,提升餐饮品牌的饮品质量和竞争力。

Product Images

Market Performance

None

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