April Zhou
Category Marketing Director, Beverages, Greater China
ADM
April Zhou has nearly 18 years of experience in marketing, product innovation, and brand development in the food and beverage industry. Her expertise spans across B2C and B2B sectors, from foodservice to pre-packaged products, and both sweet and savory categories. She possesses sharp insights into market trends and consumer needs, along with a keen ability to identify opportunities and make strategic judgments.
With extensive hands-on experience in driving product and category innovation from concept to final delivery, April has held key marketing roles at leading companies such as Yum China and Ting Hsin International Group. She currently serves as the Beverage Category Marketing Director at ADM.