Larry He has served as the Vice President of Shanghai Lawson since January 2015.
With more than 30 years of professional experience, Larry He is one of the earliest senior marketers. Rich experience in FMCG, retail, restaurant chain and trading companies; He has also had many years of experience in multinational and domestic leading consumer goods companies and convenience stores.
At the operational level, he has practical operation practices in many aspects such as strategy formulation, brand building, market expansion, marketing promotion, quality control and risk control, media PR and government liaison and coordination, and is well versed in business management.
Larry He has been graduated from Mechanical Engineering of Shanghai Jiao Tong University in 1986 and afterwards he has been graduated from MBA of The University of Liverpool UK in 1999.