Vincent G. Guignard is a Swiss designer born in 1981. He studied Product and Industrial Design at the University of Applied Sciences of Western Switzerland where he graduated in 2006.  After starting his career in the watch and luxury industry, he studied Marketing at the University of California in Berkeley. In 2012, together with his brother, he took over the design agency ARD founded by his father in 1987.

Based in Vevey, Zürich and London, ARD is an independent studio specialized in the creation of brands and packaging in the FMCG sector. Focusing on both strategy and creativity, ARD has won many prestigious awards and is recognized by its clients as one of the top European agencies in the field. The agency is proud to provide its services to both global leaders as well as to innovative start-ups. Vincent G. Guignard is a board member of the European Brand & Packaging Design Association since 2015. He has been permanent jury member for international competitions such as PAC Global awards in North America.