As the Market Analyst at Innova, Shi collaborates closely with top global FMCG brands to deeply understand market growth opportunities, co-create unique food and beverage products and concepts, and launch innovative products to market. With a career spanning various facets of the food and beverage industry, including research and development, market analysis, and client servicing, Min brings a wealth of experience to her role.
Committed to leveraging her keen insights, academic background, and industry expertise, she strives to provide innovative solutions for food enterprises worldwide.
4.2H - Hall D2
Functional foods come into a furious gallop, estimated to reach RMB 321.46 billion in 2023. As the market is increasingly regulated and more players join, research and development become the powerhouse of competition. Keeping trends in sight, which ingredients are on the brink of shooting up?