Speakers
Dong Xuanyu
Entertainment Marketing Center General Manager
iQIYI

More than 10 years’ experience in content production and commercialization, and an expert in Internet content production and evaluation; Responsible for iQIYI variety content,operating successfully such phenomenal marketing as " U can U BiBi ", " THE RAP OF CHINA ", " Idol Producer "  “Qing Chun You ni“ and “hot-biood dance crew”,  and successfully leading the team to commercialize iQIYI variety content and create greatness. During working in iQIYI Entertainment Marketing, successfully built a content commercialization system and an integrated marketing matrix for Internet content, making positive contributions to the promotion of industry standardization.