Graduated with a degree in Visual Communication from Zhejiang Gongshang University, she began her career at a well-known advertising agency in Hangzhou, where she held roles in graphic design, brand management, key account service, and media planning. She later made a career shift into the baking industry, where she has worked as a dessert designer for 15 years, specializing in hyper-realistic cake art for over a decade.
She rose to nationwide fame after recreating the iconic Nine Dragons and Nine Phoenixes crown from the National Museum of China in cake form, a work that went viral online. Her creations have been featured by hundreds of major media outlets, including CCTV News, Xinhua News Agency, Yangtze Evening Post, Zhejiang Daily, and Qianjiang Evening News, and have repeatedly trended on Weibo. Celebrated as a role model, she was featured on the “Xuexi Qiangguo” learning platform and Sunshine Youth Daily, and was invited to appear in interviews and recordings on China Central Television (CCTV).
Her unique cross-disciplinary background continues to inspire her exploration and study of baking aesthetics.
Ten years ago, Feng Yiduo left her job as a graphic designer at an ad agency to become a full-time mom. What began as a simple wish to bake a unique birthday cake for her daughter soon blossomed into a journey of artistic exploration—one that fuses food with fine art.
Today, Feng is known for her hyperrealistic cakes that mimic everyday objects like hairy crabs, ribbonfish, and watermelons, as well as delicate potted plants like pine bonsai and lilies of the valley. She even recreated the elaborate "Nine Dragons and Nine Phoenixes" crown of Empress Dowager Xiaoduan—an edible tribute to Chinese history and craftsmanship. Her works are astonishing in their lifelike detail, blurring the boundaries between art and pastry.
How does one blend design thinking into the delicate world of baking? What inner journey did Feng undertake to evolve from a designer to an artist who sculpts wonder out of flour and fondant? This is a story of creativity, transformation, and the power of reimagining tradition.
From elegant pastry displays to viral social media sensations, every meticulously designed cake is a dialogue between its creator and the audience. How can baking transcend taste to become a medium for visual expression, emotional storytelling, and even cultural identity? How does aesthetics bring deeper meaning to cake design?
This session invites you into the world of baking aesthetics, exploring how cakes blur the boundaries between food and art.
（Source: Provided by the speaker）
Oil-painted apples, lifelike fish and crabs, vibrant potted plants, and fashion-forward sneakers—these creations are more than just cakes. Through masterful use of color, texture, and form, they take on a new artistic identity. Witness these stunning pieces up close and experience the delightful illusion of edible art.