Dr.Surprise Musang King Durian Basque Cheesecake_Zhejiang Muhua Cross-Border E-Commerce Co.,Ltd_Wow Food_FBIF Wow Food Awards, Food and Beverage Innovation Competition-Product、Packaging、Marketing

Dr.Surprise Musang King Durian Basque Cheesecake

Food | Baked Food

Zhejiang Muhua Cross-Border E-Commerce Co.,Ltd

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Company Introduction

Dr.Surprise was founded in 2021 and is a food company focused on exploring and developing iconic products. We adhere to the concept of natural and healthy products, carefully select high-quality global goods, insist on direct sourcing from the origin, apply technology for fresh preservation, and innovate product forms based on consumer needs. Our goal is to provide more interesting, reassuring, and delicious options for consumers worldwide.

Dr.Surprise owns an exclusive plantation in the core production area of durian in Malaysia, positioning ourselves as experts in naturally-ripen durian research and development. We have developed a range of durian products including whole durians, durian pulp, and durian-based products. All our imported goods are cooperated with China Certification & Inspection Group (CCIC), ensuring transparency and traceability throughout the full cycle of supply chain with the use of CCIC tracking codes.

Product concept, highlights and added value

Dr.Surprise Musang King Durian Basque Cheesecake is a product that inherits the classic baking technique of Basque, combined with authentic Malaysian Musang King durian, skillfully blends the flavors of durian and cheese to achieve a perfect balance of "cheese" and "durian" aroma.

Dr.Surprise Musang King Durian Basque Cheesecake applies rich cream cheese, using Australian Tatura cheese with a high content rate 41%, making it more delicate and flavorful. In addition, we innovatively add 10% Malaysian D197 Musang King durian puree, rich in durian aroma. The product uses 100% animal cream and 100% original cheese. Do not add any flour, flavors, colors, preservatives, or trans fats, ensuring healthier and tastier ingredients.

To enhance the taste, Dr.Surprise Musang King Durian Basque Cheesecake adopts both external high-temperature baking process and an internal slow heating method. This allows for the perfect balance between the semi-liquid interior and the mixing of flavors. By controlling the temperature and time precisely, we maximize the retention of durian aroma. The product offers three creative ways to enjoy: frozen, refrigerated, or heated. Experience the creamy, tender, and smooth textures in your mouth. In spring and summer, we recommend enjoying it frozen for a creamy ice cream-like texture. In autumn and winter, heating it up will release the fragrance of durian and create a flowing sensation as if rich cheese is melting on your tongue.

Rich cream cheese cakes can be overwhelming when consumed in large quantities due to their milky taste. Dr.Surprise Musang King Durian Basque Cheesecake is designed in a small but optimal size of 90g, known as a "palm-sized dessert." Each box comes with a mini cute spoon, making it perfect for solo consumption as a leisurely snack without any extra guilt about the calorie intake. It's also convenient for sharing among family and friends.

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Please briefly describe how your product communicates with consumers

Basque Cheesecake, originating from the border between Spain and southwestern France, is also known as "burnt cheesecake". It was named “the best dessert of the year” by The New York Times and has been popular among dessert lovers worldwide. Durian has become the king of popular fruits in Chinese consuming market in recent years, among which Malaysia D197 Musang King Durian is known as "the king of durians" due to its superior quality and scarce production. The product research and development team of Dr.Surprise combines Basque with Musang King Durian——two specific geographical indicative products. After multiple trials of formula and baking technique optimization, they finally develop a Musang King Durian Basque Cheesecake with a perfect balance of "cheese fragrance" and "durian fragrance", giving double surprises to both "cheese fans" and "durian fans".

Considering the modern young consumers' demand for healthy and delicious food, Dr.Surprise Musang King Durian Basque Cheesecake has always insisted on using natural and healthy ingredients from the beginning of its research and development. It uses 100% animal cream and 100% original cheese, without adding flavorings, pigments, or preservatives. The formula is simple and healthier.

Most Basque cheesecakes in the market are over 200g in weight, which is too much for one person to finish at once and can be troublesome to divide among multiple people. Dr.Surprise Musang King Durian Basque Cheesecake adopts the concept of "palm-sized dessert" and is made in a reasonable and friendly size of 90g. Each box comes with a mini cute spoon, making it just the right amount and calorie control for one person to enjoy. For sharing among family and friends, it is also convenient for each person to have one piece.

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