Company Website

https://www.mengniu.com.cn/

Company Introduction

Mengniu Group was established in Inner Mongolia Autonomous Region in 1999, headquartered in Hohhot, and is one of the top seven dairy companies in the world. Mengniu focuses on providing nutritious, healthy, and delicious dairy products to Chinese and global consumers, forming a rich product matrix including liquid milk, ice cream, milk powder, cheese and other categories. In the fields of high-end pure milk, low-temperature yogurt, high-end fresh milk, cheese and other fields, Mengniu holds a leading market share.

Product concept, highlights and added value

YO！FINE DIARY naturally possesses novel genes, and through continuous innovation and ingenious craftsmanship, a special cheese HTLP strain has been discovered among thousands of strains, which can naturally ferment to produce a strong cheese aroma. The daily fresh cheese adopts a double membrane concentration ultrafiltration process,
Throw away whey and water, and only retain the high-quality protein and milk fat of raw milk itself, achieving a full cup of "thick milk fresh cheese" that does not spill. After 33 French Ystral dynamic smoothing processes, daily fresh cheese has become the ceiling of the delicate taste in the yogurt industry.
YO！FINE DIARY believes in true delicacy, draws inspiration from Chinese and Western culinary cultures, and continuously blends high-quality ingredients to create surprising and novel flavors; Eating with flowers has been a unique elegance on Eastern dining tables since ancient times.
YO！FINE DIARY draws creative inspiration from the classic Chinese culinary culture, selecting the fragrant star cinnamon from dozens of traditional Chinese floral ingredients, and adding high-quality horseshoe to create a delicious osmanthus horseshoe jam. It is added to the fresh fermented yogurt of raw milk, creatively presenting the exquisite flavor of Eastern cuisine. Let every mouthful of rich cheese aroma linger with a hint of elegant and sweet floral fragrance, and chew to obtain cold and crispy real horseshoe particles, full of stunning rich layers and taste.
Adhere to craftsmanship and innovation to achieve a delicious cup of yogurt, starting from each spoonful, adding joy and joy to ordinary emotions, and adding a unique satisfaction to daily life.

Product Images

Please briefly describe how your product communicates with consumers

YO！FINE DIARY means a cup of delicious yogurt to lick the spoon, open a happy and satisfied every day. "Fresh cheese" is a scoop of cheese as unique and attractive, is a scoop of mellow, is the ultimate Creamy, is a scoop of creamy and fresh ingredients to bring a scoop of nature, is delicious to lick the spoon of delicious, with the company of YO！FINE DIARY, every day you can find amazing delicious, a cup of really delicious yogurt is not only a taste feast, It's pure pleasure and satisfaction. We hope that everyone can harvest their own moment of pleasure and satisfaction in this scoop of cheeselike rich cheese accompanied by a cup of daily cheese. YO！FINE DIARY focuses on expanding the limits and possibilities of delicious food, exploring the power of delicious food, and bringing amazing delicious food to more people, satisfying taste buds, satisfying mood, satisfying life.

Product Images

Ingredients List Photograph

Launch Date

2023-8

Target Consumer

Living in the modern city of 25-35 years old delicious and exquisite delicious explorer, is a love of life and exquisite understand to eat, with good aesthetic and consumption power of the girl.

Weight/Volume per Pack

100g

Price per Item

9.9元/杯

Storage requirements

冷藏（0-4℃）

Marketing Area

Nationwide

Distribution Channels

电商 E-commerce; 大型商场 Shopping Mall; 小型商超和便利店 Supermarket & CVS

Market Performance

nothing