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Company Introduction

Allcoconut is a full industry chain company of fresh coconut water founded in 2020. With nearly 50 physical stores (Guangzhou, Shenzhen, Nanning and Shanghai under preparation), Allcoconut pioneered the fresh coconut water chain model and has the highest market share in coconut water stores in the South China region.
Allcoconut has its own plant with the country's first dedicated coconut water HPP production line. Allcoconut has the industrial advantage of global coconut collection and direct supply from the origin, and nearly 2,000 acres of Southeast Asian cooperative coconut garden supply.
Allcoconut has spent three years to develop the original "fresh coconut water", with a number of patented technologies, and with the coconut Research Institute of the Chinese Academy of Tropical Agricultural Sciences to jointly carry out the "coconut water fresh extraction project", put the natural pink 100% fresh coconut water into the bag.

Product concept, highlights and added value

Raw materials: Allcoconut is the first domestic brand of 100% flavored coconut water, using Southeast Asian fresh coconut water and NFC non-concentrated reduction, HPP juice (tangerine、yellow lemon from Guangxi special production areas), 0 essence, 0 added pigment, 0 preservatives, the ingredient list is clean and rich in vitamin C content.
Taste: Pure coconut water（ 7° natural sweet, low sugar，as fresh as now opened coconut）; Tangerine coconut water and lemon coconut water,the taste is sweet and sour.It is a natural health drink to quench thirst,suitable for drinking straight or with coffee.
Process:NFC non concentrated reduction and HPP ultra-high pressure sterilization technology,save and restore the coconut itself taste of fresh sweet and refreshing taste.putting 100% fresh coconut water into a bottle by immediately.
Package design: Continue the VI tone, according to the concept of a coconut across the ocean, the properties of coconut are stronger on the shelf. the three styles are unified, with coconut, tangerine, lemon line outline and LOGO color block to distinguish different flavors, so that consumers can clearly see the main ingredients and characteristics of the product.
Packaging features: convenient small capacity: 300ML small capacity, single drinking, suitable for a variety of drinking scenarios,a bottle of fresh coconut water ≈ a coconut water.

Product Images

Please briefly describe how your product communicates with consumers

With the improvement of health awareness, consumers' demand for healthy, natural, low-sugar food is increasing, and the natural and healthy coconut water market is growing rapidly.

Most of the coconut water products on the market take the international common UHT high temperature sterilization process, the active enzymes of coconut water will be destroyed, the taste is not fresh enough, and the drink is a little "corn beard taste". Founded in 2020, Allcoconut currently has 50 physical stores (Guangzhou, Shenzhen, Nanning and Shanghai under preparation). From the supply chain self-research, self-built fresh coconut water supply system, research preservation process-HPP ultra-high pressure sterilization technology, transformation of store machinery. On this basis, Allcoconut layout in the retail field, hopes that more health-loving people will have access to 100% fresh coconut water at any time.

Allcoconut has spent three years to develop the fresh coconut water "preservation" technology, NFC non concentrated reduction and HPP ultra-high pressure sterilization technology, preserve and restore the coconut itself taste fresh sweet and refreshing.In terms of product research and development, we select Southeast Asian 6-8 month old tender coconut, based on consumers' taste preferences, developed pure coconut water, Tangerine coconut water, lemon coconut water three different flavor products ,sell through multiple channels.

100% fresh coconut water added to NFC juice, short guarantee, clean ingredients list, is a natural and healthy beverage choice. Low sugar, low GI, low calorie, suitable for healthy people. It is also a natural electrolyte water with an electrolyte content of 177.2mg/100ML, which is 3 times greater than other electrolyte drinks.

In terms of packaging design, we continue to follow the theme of Allcoconut VI, the three styles are unified, with coconut, tangerine, lemon line outline and LOGO color block to distinguish different flavors, so that consumers can clearly see the main ingredients and characteristics of the product.

Product Images

Ingredients List Photograph

Launch Date

2023-12

Target Consumer

aged between 20 and 50 years old, pay attention to healthy diet, pay attention to balanced nutrition, the pursuit of quality of life, like natural no addition, ingredient list clean products.

Weight/Volume per Pack

300ML

Price per Item

零售价9.9元

Storage requirements

冷藏（0-4℃）

Marketing Area

The provinces of China's mainland except Xinjiang, Tibet and Qinghai

Distribution Channels

电商 E-commerce; 大型商场 Shopping Mall; 小型商超和便利店 Supermarket & CVS; 餐饮&酒店 Restaurants & Hotel