Company Website

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Company Introduction

BYHEALTH is the overseas version of Tangchenbeijian , a dietary supplement brand focusing on high-energy nutrition PRO+ under the Group's global strategy.
It is based on high-quality ingredients, Cutting-edge technology, high-energy efficacy and high-energy certification, which includes a full range of dietary supplements such as liver support and protection, sleep health, oral beauty and cardiovascular health.
Corporate/Brand Key Achievements.
Awarded FY2023 Tmall International Category Champion Camp; FY2022 Tmall International Billion Dollar Club;
Best Friend Brand of Hunan TV & Mango TV's "Sound of Life - Family Year" in 2023;
The packaging design of the entire product line won the "2023 MUSE Silver Award".

Product concept, highlights and added value

【R&D concept】
Modern people's need for heart care after staying up late is getting stronger. Aiming at the "three highs" (high education, high pressure, and high income) consumers represented by white-collar workers, BYHEALTH has innovatively developed this high-concentration compound CoQ10 product. Scientifically matched with heart care nutrients, 1 capsule efficiently supplements 4 heart nutrients, providing a complex heart care supplement solution for consumers who pursue high efficiency and convenience. Starting from the three scientific pathways (energy supply, oxygen supply, and burden reduction) of heart protection, BYHEALTH carries out a complex formula to maximize the synergistic effect between ingredients.

【Product features】
This product Innovates in the formula and become the first complex product with high-content CoQ10 and fortified vitamins in cross-border VDS industry.
1.The content design is based on the scientific dosage to support heart health, each capsule contains 200mg of high content of CoQ10.
2.Targeted multivitamins (vitamins B1, E, K2) are added, working with CoQ10, to support the three heart protection pathways of energy supply, antioxidant and vascular maintenance, building a golden triangle of heart health.
3.We select the world's top 3 raw materials suppliers, use CoQ10 with multiple patents, 100% microbial fermentation technology, which is closer to the CoQ10 produced by the human body. And the purity of CoQ10 is as high as 98% to ensure the activity, absorption and utilization of nutrients.

【Product quality】
The product is listed with the TGA and obtain 18 claims before it is launched. It is imported from Australia, and the factory has GMP, HACC and other production certifications, under strict quality control.

Product Images

Please briefly describe how your product communicates with consumers

【Consumer insight】
Modern people often have habits like staying up late, irregular routine and sedentary. White-collar workers are also work on high-intensity and high-pressure “996”“007” schedule, which aggravates the heart load. With the increase in health awareness, consumers have a stronger demand for heart care and look for more comprehensive, more efficient, and higher quality heart nutrition supplement solutions.

【Product positioning】
Most of the CoQ10 products on the market are single formulations with different concentrations. The high-concentration compound CoQ10 product developed by BYHEALTH has 200mg high content of CoQ10, and also formulated with specific vitamins for synergistic effect. One capsule for heart healthcare needs after staying up night. It is convenient and time-saving to eat, and is suitable for white-collar consumers who pursue high efficiency.

【Packaging and appearance design】
In order to create a good experience, the packaging adopts a three-color lid jar with strong sealing, light protection and moisture-proof effect, so as to avoid the bad experience of capsule coagulation and adhesion. Besides, it avoids the decomposition and failure of ingredients, so as to ensure that the capsule is still fresh after consumers open and eat.
The key visual element of the label is an active heart, accompanied by a beating heart rate line, carrying the iconic ingredient CoQ10 for heart care, while other ingredients surround the heart, to convey the product function information of caring for heart health.

Product Images

Ingredients List Photograph

Launch Date

2023-12

Target Consumer

Urban white-collar workers, young and middle-aged people, who have heart health burdens caused by high-pressure work and study, irregular work and rest routine, and they have needs for heart health care.

Weight/Volume per Pack

60粒/瓶

Price per Item

¥309元/瓶

Storage requirements

常温储存（Normal Temperature Preservation）

Marketing Area

China

Distribution Channels

电商 E-commerce

Market Performance

This product has been launched on the market for less than two months.