Company Website

http://www.amos-sweets.com/

Company Introduction

Amos Food Group, founded in 2004, is a global enterprise that integrates candy food production, research and development, brand operation, and management.With the mission of "To be the Sweet Messenger to the World," we are committed to providing global consumers with a happy and sweet lifestyle and offering professional nutritional and healthy food solutions

Product concept, highlights and added value

The Goldfish candy is a brand new product with the following creative features:
1.The world's first 360° three-dimensional shaped goldfish candy.
2.It has a filled interior design with 20% real fruit juice, available in peach and mango flavors.
3.Each candy weighs 9 grams and is 45 millimeters long.
4.The Goldfish candy symbolizes bringing good luck to the consumer.
5.The gummy packaging is like a fish tank, with goldfish roaming freely in it

Product Images

Please briefly describe how your product communicates with consumers

Amos 4D Goldfish Gummies are positioned as 360° fortune-enhancing and good-luck gummies, with innovative, fun and interesting concepts and the belief of being a sweet messenger to deeply communicate with consumers. From packaging to candy, the products are tailor-made for consumers' preferences. The fish tank-shaped packaging attracts users to actively buy and share on their social media.
The offline activities launched by Amos on brand co-branding, fun sharing, and tasting of nutritious and delicious products. They actively interact with consumers and attract more consumers to participate. The online promotion focused on goldfish-shaped gummies to build consumer branding awareness of the new product. During the period, a large number of influencers were invited to create interesting content, and UGC creation activities were actively launched for consumers to participate. With frequent interactions on social media, the product value is ultimately delivered to consumers.

Product Images

Ingredients List Photograph

Launch Date

2024-2

Target Consumer

The main consumer group is young men and women aged 15-26, mainly women. These people are usually students and newcomers to the workplace.New-age people who like to follow new trends

Weight/Volume per Pack

60g

Price per Item

10元/袋

Storage requirements

常温储存（Normal Temperature Preservation）

Marketing Area

global

Distribution Channels

电商 E-commerce; 大型商场 Shopping Mall; 小型商超和便利店 Supermarket & CVS; 杂货店 Grocery; 餐饮&酒店 Restaurants & Hotel; 其他销售渠道 日化&休食&个护连锁店 高铁/机场/文旅礼品专卖店等