Company Website

https://www.cjchina.net/index.html

Company Introduction

Founded in 1953, CJ Group has grown into a global Korean conglomerate with operations worldwide. In 1994, CJ Foods established its first food factory in Qingdao, Shandong, marking the company’s official entry into China. With continuous business expansion, CJ Foods now operates five factories and two R&D centers across Beijing, Qingdao, Liaocheng, and Jiangmen. Focusing on its flagship brands, Bibigo and Dasida, CJ Foods offers a diverse range of frozen products, convenient foods, and seasonings, enriching the dining experiences of Chinese consumers.

Product concept, highlights and added value

DASIDA Extra Umami Beef Powder Seasoning is an innovative, premium beef-flavored seasoning product designed to meet the high standards of the catering industry for beef dishes. This product features a natural beef aroma and lasting umami, delivering a mild and authentic meaty flavor experience. Its unique formula effectively replaces chicken bouillon, enhancing the base soup with rich, savory notes, and elevating the taste of beef dishes to meet consumers' demand for genuine beef flavors.

We use carefully selected, high-quality ingredients combined with a scientifically developed umami-enhancing formula to ensure every batch delivers consistent and robust beef aroma. Extensive internal and external taste tests guarantee that the product meets premium flavor and quality standards.

DASIDA Extra Umami Beef Powder Seasoning dissolves quickly during cooking, resulting in a clear broth with minimal sediment, ensuring convenience and time-saving during preparation. This advanced design not only improves the product's usability but also provides consumers with an enhanced taste experience.

Product Images

Please briefly describe how your product communicates with consumers

DASIDA Extra Umami Beef Powder Seasoning is designed to address the core needs of the foodservice industry for cost reduction and efficiency improvement. Through multiple rounds of internal testing, we have developed precise substitution plans for soup base preparation, ensuring that the product effectively replaces traditional chicken bouillon and certain other seasonings, delivering significant cost-saving and efficiency benefits.

To highlight this advantage, we regularly host product promotion events that provide in-depth insights into the practical applications of DASIDA Extra Umami Beef Powder Seasoning in culinary settings, helping foodservice professionals master its usage techniques.

In addition, targeting chefs in the catering industry, we partnered with the China Cuisine Association to host the inaugural China Noodle Invitational Competition. This event brought together top chefs, cultural dish heritage inheritors, and foodservice industry influencers from across the country. Through live demonstrations and on-site trials, we directly engaged our target users, building trust in the product and strengthening brand recognition.

This targeted marketing strategy has successfully positioned DASIDA Extra Umami Beef Powder Seasoning as the ideal choice for restaurant chefs seeking to enhance dish flavor while achieving cost control, making it a trusted solution in the industry.

Product Images

Ingredients List Photograph

Launch Date

2024-7

Target Consumer

For restaurant owners and chefs in the foodservice industry who need seasoning solutions for soup bases used in noodle and broth dishes.

Weight/Volume per Pack

900g

Price per Item

30元/袋

Storage requirements

常温储存（Normal Temperature Preservation）

Marketing Area

China Mainland

Distribution Channels

其他销售渠道 调味品批发渠道/wholesale distribution channels for sauce & seasonings