Company Website
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Company Introduction
Shanghai Niceme Brand Management Co., Ltd. is mainly engaged in ice cream and frozen fruits, and is a brand that pursues playfulness, trend and creativity
Product concept, highlights and added value
Niceme a large chicken thigh vanilla ice cream. For consumers, they need to see the inside of the product more intuitively, so the packaging must be hollowed out, so that consumers can see the internal product at a glance, no longer "pictures for reference only"; The 3D chicken leg shape is more realistic, from the shape to the structure, it is simulating fried chicken thighs, the chocolate outer layer is covered with cookie crumbles, and the inner part uses the popular flavor - vanilla flavor as the inset; The crispy shell, the vanilla-flavored ice cream inside simulates "chicken", and the meat-colored finger biscuits simulate "chicken bones", with multiple structures, rich taste, crispy and silky; The cookie crumbs we use are specially processed to keep the crispy texture longer, and the size of the "chicken bones" inside is also tailor-made.
Product Images
Please briefly describe how your product communicates with consumers
In the research and development of products, we mainly take innovation as the main purpose, from the perspective of consumers to make products, for consumers, need to see the inside of the product more intuitively, so the packaging must use hollow way, so that consumers can see the internal products at a glance, no longer "pictures for reference only"; When the concept of chicken thighs is preconceived, consumers will be curious and look forward to it when they experience this product, so we will stand in the perspective of consumers from the appearance to the internal structure, from the vision to the taste, for example, the crust uses crushed biscuits, which contains "chicken bones", and chooses the popular flavor - vanilla flavor as the inset; For marketing activities, we use high-quality influencers on different platforms to promote and create hot topics for promotion.
Product Images
Ingredients List Photograph
Launch Date
2025-1
Target Consumer
Women aged 15-30 years
Weight/Volume per Pack
70g
Price per Item
9.9元/支
Storage requirements
冷冻（-18℃）
Marketing Area
China、UAE、Australia
Distribution Channels
电商 E-commerce; 大型商场 Shopping Mall; 小型商超和便利店 Supermarket & CVS; 杂货店 Grocery; 餐饮&酒店 Restaurants & Hotel
Market Performance
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