Jiang Tea_TIANJIN DEEPURE MARKETING CO.,LTD._Wow Food_FBIF Wow Food Awards, Food and Beverage Innovation Competition-Product、Packaging、Marketing

Jiang Tea

Beverage | Tea and Plant Drink

TIANJIN DEEPURE MARKETING CO.,LTD.

Company Website

http://www.deepure.com.cn

Company Introduction

The company is affiliated with Tasly Group and Xingyun Group.
The company adheres to the "natural, healthy, and technological" concepts of Xingyun and Tasly, and is committed to creating high-quality tea beverages and healthy drinks to bring consumers a brand-new tea drinking experience.

Product concept, highlights and added value

There is no sugar-free tea drink with definite effect on sugar metabolism in the Chinese market so far. Relying on the unique hypoglycemic function of Pu'er tea extract, Tasly has given full play to its core advantages and successfully created a functional tea drink-Jiang Tea with technical barriers, aiming to lead the era of "ready-to-drink tea 3.0".
Jiang Tea adopts the same core functional ingredients as Tasly healthcare product-Zhuoqing Instant Tea. Zhuoqing instant tea is the only healthcare product extracted from pure tea in China, which has the effect of reducing blood glucose and blood lipids, and has passed the Japanese functional food certification. The key ingredient is theabrownine, the content of which is as high as 900mg/kg. The product is not only sugar - free, but also helps reduce blood glucose,especially the blood glucose after meal.
To keep your blood glucose stable at any time,please drink Jiang Tea per meal.

Product Images

Please briefly describe how your product communicates with consumers

Based on an authoritative survey, China has 140 million diabetes patients and 350 million individuals with abnormal blood - glucose levels. Jiang Cha focus on the 25-50-year-old demographic who are anxious about their blood - glucose levels. This includes not only diabetes patients but also sub-healthy individuals grappling with hypertension, hyperlipidemia, and hyperglycemia, as well as those burdened by high work stress and irregular eating habits. Addressing the key pain point of "the strong desire to manage blood - glucose levels, particularly post-prandial hyperglycemia", Jiang Cha offers a meal-accompanying tea beverage designed to aid in blood-glucose regulation.

Jiang Cha boasts an extremely clean ingredient list, consisting solely of water and Pu'er tea extract. It is completely sugar - free, fat - free, and calorie - free. Moreover, it has passed 308 tests for pesticide residues and heavy metals.you

The raw materials of Jiang Cha applies Deepure decaffeination technology. This effectively alleviates the concern of caffeine - sensitive individuals who are hesitant to consume tea, enabling them to enjoy Jiang Cha comfortably at any time and place.

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