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Gallery I&D Fishy Off-Odor Masking Flavor
I&D Fishy Off-Odor Masking Flavor
Technology Implementation
I&D Technology (Guangzhou) Co., Ltd

Company Website

http://www.ind-china.com/

Company Introduction

l&D International Co., Ltd. Invested I&D International Flavours & Fragrances (Guangzhou) Co., Ltd. in 1997 and invested I&D Technology (Guangzhou) Co., Ltd. in 2021. I&D Technology is locates in the core area of Zengcheng Economic Development Zone, Guangzhou, covering an area of about 17,000 square meters, including production lines of flavors and fragrances, aroma therapy and the core raw materials of the natural plant extraction, internationally leading R&D center and intelligent warehousing center. In terms of production capacity, the factory and warehouse have a total construction area of 38,000 square meters. With a series of advanced production equipment, the factory has a single shift capacity of up to 12,000 tons, fully ensuring the timeliness and stability of product supply.

Launch Date

2025-11

Weight/Volume per Pack

无

Price per Item

统一售价(可以询价)

Storage requirements

常温储存(Normal Temperature Preservation)

Background and basic information of the product

随着植物蛋白饮料、功能饮料及果蔬复合饮料的快速发展,大量新型原料被引入饮料体系中,如植物蛋白、果蔬浓缩液、膳食纤维及功能性提取物等。这类原料在提供营养与功能价值的同时,往往伴随生腥味、青草味、泥土味及蘑菇样异味等非愉悦气味特征,且在液态体系中挥发性强、感知直接,极易放大消费者的负面嗅觉体验。传统通过强香型掩盖异味的方式,容易干扰主体风味表达,导致香气堆叠、风味不自然,难以满足饮料对“清爽、干净、真实风味”的高要求。基于此,本产品以嗅觉感知机理为研发出发点,针对饮料体系中高频出现的非目标异味,开发了一款以嗅觉受体活性调控为核心的腥味遮盖香精。该产品在不改变饮料原有风味走向的前提下,实现对多类型异味的有效抑制,帮助客户在复杂原料应用中获得更洁净、更自然的香气表现。

Product Images

Please briefly describe the key innovations of your product and provide evidence of its value from all dimensions

本腥味遮盖香精的核心创新之处在于突破了传统的“气味覆盖”思路,转而从嗅觉受体感知层面进行异味抑制。在研发过程中,基于人类嗅觉受体对不同气味分子的响应特性,系统地分析了生腥味、青草味、泥土味以及蘑菇味等典型异味所对应的受体激活路径,并借助特定香气调控因子对相关受体的活性进行减弱或屏蔽,进而降低大脑对这些异味信号的识别强度。在技术实现方面,该产品着重强调抑制而非替代。其所选成分的气味活性较低、扩散性较为温和,不会与主体香型形成竞争关系,从而避免了传统抑腥方案中常见的香气冲突问题。同时,通过精准的配比和工艺控制,确保其在饮料高水活度体系中能够具备稳定的抑制效果,并且可以适应巴氏杀菌、瞬时高温等常见的饮料加工条件。从应用价值来看,该产品能够在低添加量的情况下,显著改善饮料的初嗅感和整体洁净度,提升风味的完整性以及消费者的接受度,为客户挖掘高功能、高营养原料的应用潜力。此外,它还有助于简化香精结构、降低风味系统的复杂度,具备明确的技术可复制性和规模化应用价值。

Product Images

Please briefly describe the product's application areas

该腥味遮盖香精主要面向饮料领域,适用于植物蛋白饮料、功能饮料、果蔬复合饮料、发酵型饮品、膳食纤维饮料及营养强化饮料等多种品类。在植物基与功能型饮料中,可有效抑制豆腥味、青草味及原料带入的生腥感,显著改善开瓶瞬间的第一嗅感与入口前香气体验。在果蔬及发酵类饮料中,则对泥土味、蘑菇样异味等具有良好的针对性抑制效果,使主体果香或发酵风味更加清晰、干净。此外,该产品特别适合应用于对清爽度、真实感要求较高的即饮型产品。可帮助品牌在不依赖重香型、不牺牲风味自然度的前提下,提升整体感官品质,拓展功能性饮料在日常化、年轻化消费场景中的应用空间,具有良好的市场适配性与长期应用潜力。

Product Images

Market Performance

无

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