Country
中国(China)
Official website
www.aptar.com
Company Introduction
AptarGroup is a global leader in drug delivery, consumer product dispensing and active material science solutions. Headquartered in Crystal Lake, Illinois, we have 13,000 employees in 20 countries working across the food and beverage, pharmaceutical, beauty, personal care and home care industries. We use insights, design, engineering and science to create dosing, dispensing and protective packaging technologies for the world’s leading brands – small marvels of sophisticated engineering and innovative design that make a meaningful difference in the lives, looks, health and homes of millions of people around the world.
Images
Brand Name
Aptar Food & Beverage
Designer Name
Sean Tang
Position of Designer
Sr. Design Engineer，Custom/Product Development
Target Group
Infant Babys
Major sales
电商 E-commerce; 大型商场 Shopping Mall; 小型商超和便利店 Supermarket & CVS; 杂货店 Grocery
Positioning
大货 Mass Production
Design Story
1.Market Trend: With the support of policies, industries, channels, media, consumers and other parties, China's sheep milk powder consumption has developed rapidly. The sheep milk powder category has become an emerging consumer choice, and the market concentration is getting higher and higher. 2. Sheep milk powder closure features: sheep horn design is full of fun; the non-detachable TE design is in line with the theme of environmental protection.
Highlights
1. Appearance: sheep horn design is full of fun, which is in line with the characteristics of the category of sheep milk powder and also improves the shelf appeal. 2. Function: the non-detachable TE, obvious anti-theft evident, is an intuitive and environmentally friendly security solution.
Market Performance
none haven't launched yet
Material
其他
Craft
The solid PP material are melted into a liquid state at high temperatures, injected into the mold for cooling injection, and assembled.
Does the design solve the problems that are common across the product category?
The milk powder closure on the market basically uses tear-off pieces, but sheep milk powder closure uses non-detachable TE design, which fully considers the impact on the environment.
What functional designs of the work have enhanced the user experience?
Unique sheep horn design, upper and lower cover disassembly structure, when anti-theft opening, sheep ear will be dropped, easy for consumers to identify and increase interest.
Does the work consider sustainability (environmentally or commercially, or both)?
sheep horn design is full of fun; the non-detachable TE design is in line with the theme of environmental protection.