Type of applicant company
营销代理公司
Country
中国
Company Website
www.enduringge.com
Images
Brand of the Product
YO！FINE DIARY
Designer Name
Ba Yi、Yu Ke
Position of Designer
ECD、SD
Target Consumer
They are a group of exquisite and delicious self pleasing individuals aged 30 and living in high-end cities. They are highly educated and high-income independent women who pursue the thickness of their lives, love themselves, consume for 'self pleasing', value the quality of life, and pay for their ideal life.
Distribution Channels
电商 E-commerce; 大型商场 Shopping Mall; 小型商超和便利店 Supermarket & CVS
Positioning
大货消费品 Mass Production
Design Story
The mission of Yo! Fine Diary is to "make truly delicious yogurt", with high requirements for details and quality. Drawing inspiration from exquisite desserts, it adopts the world's top 33 French fresh cheese processes, carefully selects high-quality ingredients, and uses high-quality raw milk for fresh fermentation to create a surprising delicacy at the star level.
On the packaging, the structure of the round place makes the tasting experience better, and the translucent cup can clearly see the jam, adding the overall appetite; The paper holder is covered with cow card paper and matched with gold stamping process, which is more environmentally friendly and high-end. Visually, the ingredients are beautifully displayed in the form of illustrations, perfectly combined with the daily fresh cheese visual hammer - golden spoon, vivid and exquisite simplicity.
Highlights
In terms of ingredients, inspired by classic and delicious desserts, Osmanthus horseshoe cheese selects the fragrant star golden osmanthus from ten miles, and is supplemented with high-quality horseshoe to create an excellent flavor of Osmanthus horseshoe jam. It is added to the fresh fermented yogurt of raw milk, allowing each mouthful of rich cheese to linger with a hint of elegant and sweet floral fragrance. Chewing can also obtain cold and crispy real horseshoe particles, full of stunning rich layers and taste.
Yo! Fine Diary has a unique and enticing spoonful of cheese like aroma, a full-bodied spoonful without spilling, and an extremely creamy spoonful. Every spoonful is at the star level of delicacy, making you taste so delicious that you can lick the spoonful.
Market Performance
Daily cheese opens up a whole new category. Born with innovative artistic genes, he intends to have a new taste experience. The delicate little golden spoon is fused with the ingredients, breaking through the traditional design.
Material（For concept works, please choose the material you plan to use）
PET塑料 PET material
Craft
Created a new category of butter yogurt to make up for the gap in the market