Born in 1971. President of PLUG .Ph.D. in Business Administration

President, Japan Package Design Association

Graduated from Keio University, SFC, and worked in the marketing department of Kikkoman Corporation before obtaining an MBA from Keio Business School. He is a Director of the Japan Marketing Research Association, a concurrent lecturer at Meiji University Business School, and an invited researcher at the Institute of Marketing Communications, Waseda University.

His publications include "150 Iron Rules for Selling Package Design" (Nikkei BP) and "Design Power to Grow Your Company" (JMAM).