FBIF2016 Food & Beverage Innovation Forum

Global Innovation, Powering the Future

2016.4.19-4.21 Shanghai, China

About FBIF

The Third Food and Beverage Innovation Forum (FBIF & Food Show 2016) will take place on April 20-22, in The Longemont Hotel, Shanghai. As the most influential conference in Asia-pacific in F&B industry, it dedicates to assisting the industry decision makers to foresee the future trends, promote positive development by sharing valuable showcases and technology. The theme of FBIF & Food Show 2016 is “Transforming Amid Slowing Market”, which contains Plenary Session and four parallel sessions (Food Product Innovation, Marketing Innovation, Packaging Innovation, and Manufacturing Innovation) during 3 days. This summit will attract about 400 senior executives and more than 800 people from leading companies like Coca cola, Pepsico, Nestle, Wrigley, Mondelēz, Mars and etc.

You may expect to know:

-What are the rising new categories? What are the innovation chances lied in different segmentation? What inspiration can the traditional categories get from the new ones?
-Along with the rapidly rising new categories and new brands, how should traditional giants build up a swift organizational structure to help corporate innovation?
-How can brands gain competitive advantages in the category competition through new marketing and packaging methods?
As one of the most influential F&B industry conferences around the world, FBIF committee collect, display and analyze the most successful business cases and the most creative ideas in the forum, aiming to offer valuable insights in future trends for decision makers as well as facilitate a healthy development for the whole F&B industry.

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Product Innovation

Manufacturing Innovation

Marketing Innovation




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