A seasoned veteran in internet and online advertising, Roy Zhou currently serves as the CEO of Yoyil, the leading provider in the multi-screen programmatic buying platform with a 600M audience database in China. Before Yoyi, Roy was the Head of Google AdSense in the Asia Pacific region, building the high performing teams, turning Google Adsense to the No.1 Ad Network in the region, and growing the revenue to US$ 1 billion in less than six years. Previous to Google, Roy worked as the regional manager of 3Com Asia, and was in charge of overall service business in North Asia region, including Mainland China, Hong Kong, Taiwan, and South Korea. Prior to 3Com, Roy was the Business Development Manager of Sun Microsystems China, and was responsible for cultivating the service market, increasing revenue, developing channel strategy, and managing key partners. After college, Roy spent a few years with the Ministry of Water Resources of the Chinese Government, helping build the national flood control and dispatch system to improve the efficiency of flood control. Roy spends most of his leisure time pondering over history, traveling, hanging out with friends, and checking out fancy restaurants.