Li Gong

Mr. Li Gong is currently the general manager of Shuhai Supply Chain Solutions, mainly committed to becoming a trusted food supply chain solution provider, making the food supply chain more secure and efficient. At present, he mainly leads the team to overcome difficulties around the core competencies of logistics ability, digital intelligence ability and product selection ability, and takes "sharing and co-creation and co-production" as the concept to jointly build Shuhai Baichuan Innovation Alliance with upstream and downstream enterprises.

Event Introduction
Channel Talks
 · 06/26 (Day 2)
Laying A Solid Groundwork
4.2H - Hall A2
Fast-growing Channels
New Business in An Old Category Explodes in Catering

The catering channel, the third largest channel for soft drinks after the traditional and the modern channel, is estimated to exceed RMB 197 billion sales in 2024. Catering accounts for 30% - 60% sales for many alcoholic drink companies. This is the marketplace where giants cannot afford missing out and startups make their initial success. SHUHAI SUPPLY CHAIN SOLUTIONS, as a food ingredient supply chain solution provider, has served over 2000 restaurant chain brands, providing product procurement and customization for thousands of stores. It is well-versed in the needs of stores for alcoholic beverages and beverage products, as well as how to help manufacturers and brands enter the catering channel.

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