Star Sun
Pack Talks
Founder & CEO
Galaxy Food


Event Introduction
Pack Talks
 · 06/25 (Day 1)
From Appealing to Branding
4.2H - Hall B1
Zoom-in Session: Win on the "Shelves"
Session 2 - [Brand-side Practice] Evolution of Brand Packaging Strategies from an Omni-channel Perspective

In the diverse landscape of purchasing channels, characterized by shortened product innovation cycles and an accelerated pace, how do brands adapt their packaging development processes to accommodate these changes? In this session, we will invite brands to share their practical packaging strategies and insightful experiences, highlighting how they navigate and adjust to these evolving dynamics.

Link to agenda