Mingsheng Xia
Drink Talks
Co-founder & CMO
Hope Water

Event Introduction
Drink Talks
 · 06/25 (Day 1)
Wow, Drink It Up!
4.2H - Hall C1
Trends and Strategies
[Panel Discussion] As Dining Channels Differentiate And Upgrade, How Can Beverage Brands Seize The Initiative?

Restaurant chains grew from 12% in 2018 to 19% in 2022, according to Meituan. The highest growth in chain expansion, 45% year on year, is seen in the 5,000-10,000-store band.

Starting from traditional catering channels, Hope Water achieved sales exceeding 500 million yuan within 4 years and is expanding into more dining scenes. XianMu Technology occupies 20% of the catering supply chain market, focusing on emerging leisure dining scenes and building a bridge between leisure dining enterprises and beverage brands.

Facing the continuous differentiation and upgrading of catering channels, Hope Water and XianMu Technology will interpret new opportunities for beverage brands from different perspectives.

Link to agenda