Nan Dai holds a Bachelor's degree from Tsinghua University and a Master's degree from the University of Michigan. With executive experience at China Resources and Tencent, he is a seasoned consumer industry expert combining strong academic credentials with over a decade of domain expertise. Proficient in data science and consumer sociology, he specializes in translating complex data into actionable business insights. Having collaborated with 100+ consumer brands, he empowers clients to unlock market intelligence and accelerate growth through data-driven strategies.
A surge of new launches, faster cycles, shifting consumption scenarios—why is growth still hard to find?
From sugar-free tea to plant-based beverages, Flywheel has consistently captured emerging trends and turned them into winning concepts. In 2026, what new growth opportunities will "Orientalism" unlock—and how can successful launches become repeatable?