Dr. Jing Ren is Vice President of Food Safety & Quality for Kraft Heinz China, overseeing the development of food safety and quality management systems, end-to-end supply chain quality control, and compliance operations across China.
With deep expertise in food quality and safety, she leads the implementation of quality standards and whole-process risk prevention, ensuring the quality and safety of all brands including Kraft, Heinz, and Weishida.
She has participated in numerous national food safety exchanges and industry summits, sharing advanced quality management practices from multinational corporations, and helping elevate safety standards and drive high-quality development in China’s food industry.
In the food industry, fewer than 5% of new products succeed despite heavy investment. As price competition intensifies, innovation is key—but how can it be brought to market faster and more reliably? How can promising products win the “last mile” of launch? Packaging and supply chain capabilities play a critical role.
This session brings together 15+ brand packaging leaders and 15+ equipment and packaging suppliers to explore key factors across the development process, from R&D to collaboration models—identifying what drives speed and success in product launches.
Brands will gain clearer strategies for supply chain collaboration, while suppliers will better understand brand needs and market dynamics. By breaking silos and reshaping partnerships, the industry can move from isolated optimization to true co-creation, improving the success rate of new products.