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Weidong Li
Pack Talks
Head of Supply Chain Center
Master Kong Beverage

Mr. Li Weidong currently serves as the Director of the Supply Chain Center at Master Kong Beverage Business. He commenced his tenure with the Group in 1998, commencing his career from frontline positions within supply chain manufacturing facilities. With over two decades of dedicated industry immersion, he has progressed through pivotal roles across the entire supply chain spectrum, assuming leadership as the Supply Chain Director in 2025.

He possesses exceptional team management and strategic execution capabilities, excelling in fostering high-performing teams, catalyzing technological innovation, and driving comprehensive end-to-end process optimization. Under his stewardship, the team has achieved synergistic outcomes of cost reduction, efficiency enhancement, and sustainable development advancement. Mr. Li has been instrumental in propelling Master Kong's inclusion in S&P Global's "Sustainability Yearbook (China Edition)" and played a pivotal role in securing the "Industry's Most Progressive Enterprise" accolade for the Group.

Guided by a pragmatic, rigorous, and excellence-driven leadership philosophy, he maintains an unwavering conviction that technological innovation propels development. He is committed to advancing the intelligent and green transformation of the food industry through sustained digitalization efforts.


Event Introduction
Pack Talks
 · 04/28 (Day 2)
From Appealing to Branding
Special Session: Packaging Equipment Innovation
14:30
[Co-Creation Dialogue] How Brands and Suppliers Can Jointly Improve New Product Success Rates

In the food industry, fewer than 5% of new products succeed despite heavy investment. As price competition intensifies, innovation is key—but how can it be brought to market faster and more reliably? How can promising products win the “last mile” of launch? Packaging and supply chain capabilities play a critical role.

This session brings together 15+ brand packaging leaders and 15+ equipment and packaging suppliers to explore key factors across the development process, from R&D to collaboration models—identifying what drives speed and success in product launches.

Brands will gain clearer strategies for supply chain collaboration, while suppliers will better understand brand needs and market dynamics. By breaking silos and reshaping partnerships, the industry can move from isolated optimization to true co-creation, improving the success rate of new products.

Link to agenda