With fifteen years of senior experience in corporate management consulting, he has developed a unique core theoretical framework for understanding the needs of the aging population. Deeply engaged in the field of the silver economy, he specializes in economic model research and commercial design innovation for the elderly demographic, having led the compilation and release of several industry-influential silver economy insights reports.
Focusing on high-potential consumer groups such as young mothers, the “new silver generation,” and pet-owning households, this panel will examine real-life usage scenarios and the decision logic behind everyday consumption, and explore how products based on food-medicine ingredients can be better positioned and communicated. Bringing together academic researchers and industry practitioners, the discussion will also address how traditional Chinese medicine principles, modern food technology, and product development can work together in practice, while bridging gaps between R&D, distribution channels, and data feedback.