With over 10 years of focus on flavor research for food ingredients, covering the savory sector including puffed snacks, ready-to-eat meat products, and catering ingredients, as well as the sweet sector including packaged beverages, confectionery, freshly brewed tea, and chain baking. I am the project leader of one of the first B-end service providers in the industry to conduct multi-category flavor insights and study the evolution logic of taste types through self-built data platforms. Familiar with the C-end market and R&D operation chains, I have established a rapid, precise, and effective service model for brand customers to refresh their products. Currently, I am engaged in the exploration of natural flavor service solutions for products.

Guangzhou Flower Flavours & Fragrances Co., Ltd. was founded in 2003 and has been specializing in flavors and fragrances for 22 years. Its business covers the food sector (including sweet and savory flavors, natural extracts, and edible ingredients) and the daily chemical sector. In 2024, its revenue exceeded 700 million yuan, and it sold over 8,600 types of flavor products, serving nearly 6,000 enterprises worldwide. The company has a R&D team of over 200 people, a self-built doctoral workstation, and provides flavor solutions in the fields of food, daily chemicals, and e-cigarettes. It has a complete product system, a flexible supply chain and Class 100,000 Cleanroom , dedicated to providing high-quality products and services to customers.