
Having worked extensively across varied global regions such as Mainland China, Hong Kong SAR, China, Taiwan, China Singapore, and Poland, Shaoming is currently based in Hong Kong SAR, China. His broad-ranging expertise and multicultural exposure enable him to navigate complex business terrains with agility and cultural finesse, driving transformative outcomes.
Traditional hypermarket models are facing systemic challenges, leaving little room for trial and error in decision-making. At this critical juncture, Paul She has stepped forward to undertake the core mission of restructuring Yonghui's competitiveness through merchandise. From the standardized management of foreign retail systems to the efficiency-driven models of domestic new retail, and now to the deep transformation of traditional supermarkets, he has traversed three distinct retail paradigms, developing a merchandise philosophy that is both systematic and practical. In Yonghui’s transformation—a journey of survival and reconstruction—this consistently humble and restrained retail veteran is attempting to turn the tide alongside his teammates using clearer merchandise logic. Amidst the highly anticipated "Pang Dong Lai-style adjustments," every move by Yonghui remains under the spotlight. In this session, Paul She will not shy away from the challenges, offering a direct response regarding the practices and reflections behind this transformation.
