Jerry Hou
Food & Money
Human-Centered Consulting

Jerry Hou is currently the founding partner of Human-Centered Consulting. He owns quite diversified experience in corporate strategy, investment, and brand marketing across multiple industries.

He is a serial entrepreneur. Human-Centered Consulting provides holistic solutions for consumer goods companies in 2021 and obtained tons of attention almost immediately. He has published several research reports causing huge impact, and was followed and recommended by many famous entrepreneurs.

He was also former CSO in a startup invested by IDG and Sinovation Ventures; led corporate transformation, redefine product, marketing, distribution strategy.

Prior to being an entrepreneur, he worked at Cargill, the world's biggest commodity company, leading business strategy and futures trading business. Jerry has also been working in Unilever, McKinsey, Frog, Baidu, etc.

Event Introduction
Food & Money
 · 06/16 (Day 3)
Start Up, Stand Out
CC201A - Hall 18 2nd Floor
To the Future
"User-centered": How to Understand the Real User Value Behind the "Show-off"?

There are more and more dazzling new terms for technology, but while embracing new things, the consumer goods industry has its own unchanging nature.

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