Victor Zhang co-founded GenBridge Capital in 2016 and has over thirteen years of consumer-focused China private equity experience. He has invested in next-generation consumer champions such as Harvest, Qiandama, Busy For You, Guoquan, and New Joy. At GenBridge, he leads deals, develops investment theses, and offers portfolio support, while also establishing post-investment value creation and data-driven consumer insights.

Prior to GenBridge, Victor was the Deputy General Manager of Investment and Strategy at the JD Group in Beijing. Before that, he was a founding member of China International Capital Corporation’s (“CICC”) Alpha Fund, where he focused on originating and executing investments in the consumer business.

Victor has been awarded several honors by China's top financial media, such as "The Most Influential Investor of the Year" by the 21st Century Business Herald as well as "The Best Investor in the Consumer Sector" by Huxiu.  

Victor holds a dual bachelor's degree in Economics and Science from Peking University and an MBA from Tsinghua University - The Chinese University of Hong Kong, as well as an EMBA degree from the China Europe International Business School.