Shijun Sun
Channel & Supply Chain
Vice President of the Group & Co-founder

Adopt a Cow Group is a large-scale agricultural industrialization group with a high degree of integration of primary, secondary and tertiary industries.

The group adheres to the business philosophy of "milk is good only when cows are well raised", and takes "raising good cows only for users" as its brand mission, and is committed to building a modernized and integrated industrial chain of high-quality dairy products from the source, so as to provide consumers with quality and reliable nutritional products and a convenient and reliable consumer experience.

Up to now, the Group has established seven modern dairy farms and one dairy products digitalization factory in Hebei, Heilongjiang and Shandong, with a total of over 60,000 cows in stock, effectively ensuring a stable supply of high-quality milk.

Event Introduction
Channel & Supply Chain
 · 06/16 (Day 3)
Laying A Solid Groundwork
CC207 - Hall 18 2nd Floor
Supply Chain Construction
High-quality Growth of New Consumer Brands: The Driving Force behind ADOPT A COW

As a new consumer brand, ADOPT A COW has grown steadily over the past nine years, which is inseparable from a high-quality entire industry chain. Cattle farming has always been at the core of this industry map: from the construction of modern ranch factories, to the creation of high-quality products, from deep links to users, to long-term brand growth. Focusing on raising good cows provides comprehensive support for the development of ADOPT A COW.

Link to agenda